Are you planning to start an online grocery shop? Starting some online store has become easier nowadays. The only difficult thing is grabbing more customers to buy things from your website and keeping them coming back in the future. The Indian online food and grocery market are known to be the sixth largest worldwide.
Couldn’t believe your eyes? Food and grocery in India placed as sixth globally?
Have a look at some of the numbers to have a clear idea of how successful these online grocery stores are in the Indian market.
And a recent report says – Online grocers are increasing at a 3x rate every year and the entire sector is growing at a 13% annual rate.
This growth trend has been driven because of the pan-India Giant players like BigBasket, Grofers & Amazon Pantry. Having said that, the grocery eCommerce business paves a way for small and individual players who wish to build their grocery eCommerce store to cater the needs of the local customer base.
Find How Big Basket Business Model Works
The big basket works on two models like inventory led and hyper-local delivery. You wondering what are this model is all about? Let us discuss it here. Some sources say that the big basket works based on the inventory model.
Bigbasket buys the products from the leading suppliers in the market P&G, HUL, farmers, mills, etc. They store those products in their own warehouse or go-downs, which is called the inventories. From there, they serve their customers.
They buy the products from the manufacturers for all the preserved products. For the unpreserved products, they connect with the suppliers and local farmers.
How individuals can set up online grocery business in India?
Getting into it, here are a few grocery business models that you can use to start your grocery eCommerce website.
- You may have a physical store to sell grocery online through eCommerce website
- Offer a platform for sellers who can list their grocery products and you deliver them
- Have partnered with local grocery stores and promote their products on your online store
- You may have your website listing various stores across wide location and your online store gives on-demand delivery
Important Things to Know Before Starting a Online Grocery Store
Some set of guidelines that will be helpful if you would like to launch a grocery eCommerce store.
1. Decide The Target Location
This is a major step in starting an online grocery business. Fruits, vegetables, milk, etc., have a limited shelf life, they can be delivered only to a limited distance. You have to plan ahead to setup your warehouse or make tie-up with local grocery shops for smooth hassle-free order fulfillment. You should analyse the eating habits and buying patterns of people within your geographical target including the population of households who access internet.
2. Register Your Business
This is a very essential step in their entire process of setting up your online grocery store. Get help from chartered accountants or tax consultants to complete the registration, VAT, Service Tax, GST and other formalities. Open a business account in a bank of your choice.
3. Inventory Arrangement
Keep your groceries stocked in a warehouse or make a tie-up with local grocery stores who can supply the products on a regular basis. If you’re buying in bulk, ask for volume discounts and negotiate the product rates for wholesale purchases. Alternatively, you can get in touch with sellers who are interested in multi-vendor grocery business model.
4. Setup A Local Delivery System
For a grocery online shop, the success depends on how fast you can deliver the products to your customer’s doorstep. Most of the customers prefer same day delivery & some groceries have to be delivered possible to maintain quality standards. Having an efficient delivery system plays a crucial part in online grocery selling business. Initially you have to hire delivery boys with bikes to manage grocery deliveries.
5. Build An Online Grocery Website
This is the backbone of your whole process and it involves developing a website like bigbasket which serves as the face of your online grocery store. Having a website can save you from power bills, office space rent and staff salaries. Invest some time in refining your ideas and concepts to fit in your online website. Your site should be quick to load, easy-to-use and mobile friendly from a customer perspective.
If your budget permits, you may incorporate a mobile app for android and iOS users. To get this done, develop your grocery eCommerce website and app from experienced developers in the field like BigZiel.
The best approach is to go with a pre-built technology solution like readymade grocery scripts which allows you to easily manage your web store within your budget.
6. Payment Methods
If you opt for doorstep delivery, the best choice would be cash on delivery (COD) to accept payment from customers. You may accommodate online payment transactions through internet banking, debit or credit card payments via third party payment gateways.
7. Create A Marketing Plan
Market your online grocery store website like bigbasket using offline methods like advertising in newspapers, hoardings, pamphlets, door to door visits, bulk SMS or online marketing methods like social media ads, search engine marketing, display campaigns, SEO and more.
How To Make A Website Like Bigbasket or Grofers With Zielcommerce?
Zielcommerce is an ultimate choice for entrepreneurs who look on how to make a website like bigbasket and grofers. Either pandemic or not, Zielcommerce can build you a perfect online grocery platform with advanced shopping cart features. Own a complete white-labelled online grocery platform with Zielcommerce and engage more customers to your platform.
Delight your customers with on-time delivery with Zielcommerce as the platform provides everything that is needed to attract the customers. Zielcommerce supports you with the genuine revenue generation business models that can get you more sales and improves your investment. The users will also get a better shopping experience that will help you to retain your customers.
The key features of Zielcommerce
- Multilanguage and RTL support
- Efficient order management system
- Clean UI and easy customization
- Dedicated mobile app for sellers and delivery agents
- Real-time order tracking facility.
- Offers, coupons and taxes applied
- Advanced import and export feature
- Hassle-free installation and setup facility
- Ajax enabled to reduce the server loading time.
- Simplified one-page checkout
- Comes with SSL certificate configuration.
No need to worry about how to make a website like Bigbasket, as Zielcommerce is a one-stop solution for all your business needs.
Why Choose ZielCommerce?
ZielCommerce offers turn-key solutions with its grocery eCommerce software to quickly launch your online grocery store website like bigbasket or grofers. It provides web and mobile application with a huge range of features to offer high-end customer delivery experience.
As an admin of the store, get commission from vendors for every sale made on the website. Multi-vendor grocery store works on commission-based revenue models which helps to accelerate growth of your business and yield maximum profit rates. You can achieve this by doing market research on the most popular products and its demand growth.
Vendors or sellers pay a certain amount of fee to feature their product in the premium places on your e-store. It may include in top results when user search for specific products, list in recommended products during search, featuring on the specific page where user bound to look into the page when he’s searching for some product. The main idea is to offer more visibility for the user to purchase the item.
Earn a fee to list products on your eCommerce store. You may have fixed listing fee for regular vendors for specific items. This is because you can make quality sales when you retain your sellers which forms a cycle. When people gain trust they repeatedly buy from you and so as the sellers who would like to repeat in listing their products with your store.
For vendors who need to take benefit of same day delivery and gain profit with more sales list their products under prime subscription. Vendors must pay an additional fee to make use of this feature. Some top players also offer discounts on products for customers who have enrolled yearly subscription.
Other Revenue Streams
- On-site promotion for grocery sellers
- Start a blog and publish sponsored content
- Hosting banner ads
- Sell useful products like reusable carry bags
- Sell user data to market research companies
You can gain maximum profit by choosing the right revenue model and various streams. Consider the factors:
- Target market
- Size of your business
- Budget, age and popularity of your business
You’ve to research & analyze the factors against your business goals & requirements choosing the model that suits you.
Summing It Up
That you an idea of how to make a website like bigbasket & what are the factors you to consider getting started. Launching your online grocery business in India, you are not only offering convenient online shopping for your neighborhood, earn more money.
At BigZiel Technologies, we have developed ZielCommerce – a readymade grocery eCommerce platform that enables grocery business owners to quickly setup a feature-rich online grocery website and a compelling mobile app for the users on the go.
We hope you have found a way on how to make a website like bigbasket through this article. Always gain the customers’ trust through your quality and service and make them your brand ambassador. Never miss any opportunity to delight your customers through your online grocery platform.